Marketing Coordinator (Denmark) to iGaming company in Malta

Our client runs a business that embraces change and progress.

With our client, you’ll benefit from flexibility and a culture built on trust. Our client will give you the space to be yourself and the tools you need to protect their customers while they play. They will invest in your future to help you develop your unique strengths and build a career that’s right for you.

With digital marketing and branding as primary focus, the Danish Marketing Coordinator will be responsible for the daily planning and execution of our client's marketing campaigns for their Danish brands. You will work closely with our client's internal marketing team and external agencies on planning, executing and optimizing campaigns, building world class creative assets and brand activation.

The Marketing Coordinator will be the “glue” between different marketing areas and departments, and as such the day to day work will have a variety of responsibilities and tasks, all with the aim of improving marketing performance while continuing to improve our client's brand awareness metrics in the markets. The Marketing Coordinator will report to the Danish Marketing Manager for Denmark.

Tasks

• Work closely with the Digital marketing team, Affiliates and local media agencies to plan, execute, analyze and improve campaigns.
• Develop our client's brand activation strategy in collaboration with the local Marketing Manage. Identify opportunities to grow and activate our client's brands and develop plans to execute upon these opportunities.
• Manage the Danish Social Media Channels, from onsite posting and ad setup, to creating engaging content with local agencies.
• Work directly with our client's Danish sponsorships to activate these.
• Keep exploring new digital opportunities, channels and concepts to take our client to number 1 operator in the country.

Requirements

• Minimum 2 years working in Digital Marketing, preferably in the iGaming industry.
• Experience in working with Social Media Channels and a good understanding of other digital marketing channels such as programmatic, PPC and YouTube.
• Experience with tracking tools such as Google Analytics, as well as a deep understanding of main KPIs in customer acquisition and how they interact.
• Strong project management and coordination skills.
• Preferably experience in working with other marketing channels such as TV, radio, outdoor.
• Native Danish with a deep understanding of Danish consumer behavior, media landscape and mentality.
• Excellent analytical skills and a born team player.
• Strong attention to detail and good planning skills required.
• The ability to work across multiple team in a matrix organization and manage project deliveries within tight deadlines.
• A creative mindset. Our client wants you to challenge them and the market with new ideas on brand activation and customer engagement.
• A willingness to learn and a positive mindset.

Benefits

• Financial: Competitive Salary and Bonus Schemes
• Hybrid Working: Our client's employees can work from home up to 80% of the time with 20% of office time.
• Healthcare: Our client prioritises your health and well-being, offering comprehensive healthcare insurance, dental care, travel insurance and life insurance.
• Health & Wellbeing: An allowance which can be used towards gym and fitness memberships, fitness clothing and equipment, consultations with a dietitian, massages and select treatments or items for your home office.
• Wellness Cloud: Free access to Wellness Cloud; a tool to help encourage greater wellbeing through online coaching, webinars, videos and online resources.
• Office Perks: A chef in the office weekly preparing healthy meals, coffee shop vouchers, juices, snacks and after work drinks and events.
• Volunteer Time Off Programme: 20 days paid leave you can avail after your first year of employment to volunteer at an organisation online, locally, or abroad.